Wholesale Fixture Program
DISPLAYS / SPACE PLANNING / BRANDING
This program allowed us to create concepts that spoke directly to the history and heritage of the iconic brand. Using authentic materials and subtle design elements we were able to create an experience that the consumer expects from a brand like Harley-Davidson. We considered the entire consumer experience across independent and dealer channels. Footwear benches, table presentations, open sell units and complete/modular shop in shop wall systems.